This new update in Sell.Do will help to easily calculate precise ROI from every campaign that you execute.
Measuring metrics like Cost per Lead, Cost per Site Visit, Cost per Booking is now possible directly from the Sell.Do Dashboard.
Additionally, you can also setup your expected ROIs from every campaign & get a visibility into which campaign or which source / channel is delivering results as per the expected ROI stats.
The Campaign ROI feature is located in the Campaigns Tab in the Admin Access only.