Top Real Estate Brokerage Tools for Agents and Brokers

CRM   |   Updated on: 19 December 2024

Being a real estate agent or broker comes with its challenges—overwhelming client inquiries, scattered leads, and tedious paperwork can quickly eat up your time and energy. These pain points can slow you down and keep you from focusing on what truly matters: closing deals and growing your business.

Fortunately, the right set of tools can streamline these tasks, helping brokers and channel partners operate efficiently. From managing invoices and tracking expected commissions to creating engaging content and maintaining an active social media presence, the right combination of solutions can revolutionize your work.

In this guide, we’ll explore Sell.Do—a powerful real estate brokerage tool—along with other tools designed to optimize various aspects of your business. Together, these tools can help you stay ahead in the competitive real estate market while ensuring seamless operations and better results.

Ready to transform your real estate game? Let’s get started.

 

Top 10 Real Estate Brokerage Tools

Below is a list of the best real estate tools designed to help agents and brokers streamline every aspect of their business. 


  1. Sell.Do - Best Real Estate Brokerage Tool For Agencies And Firms

    Sell-Do-Best-Real-Estate-Brokerage-Tool-For-Agencies-And-Firms

    Rating: 4.9/5

    Sell.Do is a leading CRM platform designed specifically for the real estate sector. Its robust features streamline operations for brokerage firms and agencies, enhancing productivity and client satisfaction. By integrating advanced automation and data management tools, Sell.Do empowers brokers to manage their leads, streamline communications, and ensure seamless collaboration with developers and other stakeholders.

    Key Features of Sell.Do 

    • Lead Management: Consolidates leads from various channels like property portals, social media, and direct inquiries into one centralized platform. This ensures no lead is missed and provides a clear pipeline for follow-ups and conversions.
    • Channel Partner Management: Automates the onboarding process for channel partners, offering inventory access, booking data, and real-time collaboration. This fosters trust and efficiency between brokers, agencies, and developers.
    • Property Portal Integration: Integrates with popular property portals, enabling automatic lead capture and real-time updates, saving brokers from manual data entry and increasing efficiency.
    • Marketing Automation: Provides tools to design, track, and optimize marketing campaigns across various platforms, helping brokers attract and retain clients effectively.
    • Invoice and Brokerage Management: Simplifies the calculation and tracking of commissions and payments, ensuring transparency and accuracy in financial dealings with developers.
    • Customizable Dashboards: Offers real-time insights into key metrics like lead performance, sales cycles, and campaign ROI, allowing agencies to make data-driven decisions.
    • Mobile App: Ensures brokers stay connected on the go with seamless access to leads, updates, and client interactions from their smartphones.

    Use for Real Estate Agents

    Brokerage firms and Agents can use Sell.Do to capture and organize leads from multiple channels like websites and social media. For example, when a prospect fills out an inquiry form on a listing, the CRM instantly logs the details, assigns a lead status, and sets reminders for follow-ups. Agents can also automate campaigns to nurture leads with personalized updates about available properties or offers.


  2. Presence Co-Pilot - AI-Powered Task Organizer

    Presence-Co-Pilot-AI-Powered-Task-Organizer-2

    Rating: 4/5

    Presence Co-Pilot acts as your virtual assistant, powered by AI, to help manage your day-to-day tasks efficiently. By reducing time spent on administrative work, this tool allows you to focus on high-value activities like client interactions and closing deals. It’s an essential real estate brokerage tool for streamlining operations.  

    Key Features of Presence Co-Pilot

    • AI-based task scheduling and reminders.  
    • Integration with calendar and email apps.  
    • Real-time notifications and updates on pending tasks.  
    • Customizable task management templates.  

    Use for Real Estate Agents

    Agents can rely on Presence Co-Pilot to ensure they never miss a client meeting or property showing. For instance, it can send reminders about follow-up calls with potential buyers or alert you about upcoming open house events, helping you stay organized and professional.


  3. Canva - Social Media Posters and Flyers

    Canva-Social-Media-Posters-and-Flyers-2

    Rating: 4.7/5

    Canva is a user-friendly design tool that enables agents and brokers to create stunning social media graphics, flyers, and promotional material with ease. With drag-and-drop functionality and a vast library of templates, even those without design experience can produce high-quality visuals to market properties effectively. It is one of the best real estate brokerage tools to design social media posts, flyers, or presentations. 

    Key Features of Canva

    • Thousands of customizable templates for social media and print.  
    • Easy-to-use drag-and-drop editor.  
    • Access to a vast library of images, fonts, and graphics.  
    • Collaboration features for teams.  

    Use for Real Estate Agents

    Canva allows agents to design attractive property listings for Instagram or create flyers for open houses. For example, an agent showcasing a luxury property can create a professional Instagram carousel post highlighting the property’s best features, complete with stunning visuals and a call-to-action.


  4. Virtual Staging AI - Digital Property Staging

    Virtual-Staging-AI-Digital-Property-Staging-2

    Rating: 4.2/5

    Virtual Staging AI allows agents to digitally furnish and decorate empty properties, making them more appealing to potential buyers. This is one of the real estate agent tools that eliminates the need for physical staging, saving time and costs while enabling agents to showcase different interior styles.  

    Key Features of Virtual Staging AI

    • AI-powered virtual staging with various design styles.  
    • Quick processing of images for instant results.  
    • Customizable room layouts and furnishings.  
    • Easy sharing of staged images with clients.

    Use for Real Estate Agents

    Agents can upload photos of vacant properties and digitally transform them into fully furnished homes. As one of the innovative real estate brokerage tools, it helps agents present properties in their best light. For instance, an agent selling an unfurnished apartment can use Virtual Staging AI to showcase it with modern furniture and decor, helping buyers visualize its potential.


  5. Descript - Voiceovers for Video Content

    Descript-Voiceovers-for-Video-Content-2

    Rating: 4.6/5

    Descript is a powerful software for real estate brokers to create voiceovers and edit videos, making it ideal for agents who rely on video marketing. It offers features like transcription, audio editing, and seamless integration with video editing tools to enhance promotional content.  

    Key Features of Descript

    • AI-powered transcription for video and audio files.  
    • Advanced voiceover recording and editing tools.  
    • Integration with video editing platforms.  
    • Easy-to-use interface for non-tech-savvy users.  

    Use for Real Estate Agents

    Descript stands out among real estate brokerage tools by allowing agents to create compelling voiceovers for virtual property tours. For example, you can narrate a walkthrough video, highlighting the property’s features, and edit it professionally to share on platforms like YouTube or social media.


  6. Placester - Personalized Real Estate Websites

    Placester-Personalized-Real-Estate-Websites-2

    Rating: 3.5/5

    Placester helps real estate agents and brokers build modern, personalized websites to showcase their listings and attract potential buyers. Its easy-to-use platform allows you to create a professional online presence that aligns with your brand.  

    Key Features of Placester

    • Pre-designed templates for real estate websites.  
    • MLS integration for automatic listing updates.  
    • Custom branding and design options.  
    • Lead capture forms and analytics tools.  

    Use for Real Estate Agents

    Agents can use Placester to create a website featuring their listings, client testimonials, and a blog with local market updates. For example, an agent focusing on high-end properties can build a sleek site showcasing their portfolio to attract affluent buyers.


  7. Dropbox Sign - Electronic Document Signing

    Dropbox-Sign-Electronic-Document-Signing-2

    Rating: 4.7/5

    Dropbox Sign simplifies the document signing process by allowing clients to sign agreements electronically. It reduces paperwork, ensures faster deal closures, and keeps transactions secure and legally compliant.  

    Key Features of Dropbox Sign

    • Secure electronic signature capabilities.  
    • Cloud storage integration for easy document management.  
    • Mobile-friendly interface for on-the-go use.  
    • Customizable templates for frequently used forms.  

    Use for Real Estate Agents

    As a critical real estate brokerage tool, Dropbox Sign enables agents to finalize agreements with clients remotely. For instance, an agent closing a deal with an out-of-town buyer can send the purchase agreement electronically, receive signatures, and expedite the process seamlessly.


  8. Marq - Branded Marketing Materials

    Marq-Branded-Marketing-Materials-2

    Rating: 4.6/5

    Marq (formerly Lucid Press) is a web-based tool that helps brokers and agents create professional marketing materials such as brochures, newsletters, and social media graphics. Its centralized platform ensures brand consistency across all materials.  

    Key Features of Marq

    • Customizable templates for marketing collateral.  
    • Cloud-based platform for team collaboration.  
    • Built-in brand management tools.  
    • Easy export to PDF, print, or digital formats.  

    Use for Real Estate Agents

    Agents can design sleek property brochures or neighborhood guides to share with clients. With Marq, creating a digital brochure for a newly listed property and sharing it via email or at an open house becomes effortless.

    With these top real estate brokerage tools in your arsenal, you can streamline your operations, enhance client interactions, and focus on what truly matters—closing deals and growing your business.

 

Why Choose Sell.Do for Real Estate Brokerage Success?

Sell.Do isn’t just a CRM; it’s your brokerage’s efficiency booster. It consolidates leads from property portals like 99acres, Magicbricks, and Sulekha, as well as social media and website inquiries, into a single, unified dashboard, ensuring every opportunity is captured. 

With automation features, it handles follow-ups, lead assignments, and even targeted client updates, giving you more time to focus on closing deals.

When paired with other tools, Sell.Do becomes part of a powerful arsenal to grow your brokerage. Each tool plays a crucial role—capturing attention, generating leads, and ensuring seamless workflows. 

You can use the above tools in combination with Sell.do to: 

  • Attract Buyers Visually: Use Canva to design eye-catching property visuals for social media and ads. Complement this with Virtual Staging AI to showcase vacant spaces as fully-furnished homes, creating a compelling visual story for potential buyers.
  • Draw in Visitors: Leverage tools like Placester to create sleek, professional websites equipped with lead capture forms, ensuring a steady flow of client inquiries.
  • Use Sell.Do to Capture, Nurture, and Engage Leads: Sell.Do efficiently gathers leads from all channels and prioritizes them. It enables automated follow-ups and drip marketing campaigns, ensuring personalized communication throughout the buyer's journey. You can also manage targeted marketing campaigns to boost engagement and convert more prospects.
  • Streamline Transactions: Sell.Do simplifies transaction management with tools for contract tracking, ensuring smooth workflows. Use Dropbox Sign for quick and professional document signing to close deals faster and efficiently.

By integrating these tools with Sell.Do, you can enhance your marketing, engagement, and operational efficiency while offering clients a seamless experience.

 

Conclusion

The real estate industry thrives on efficiency, organization, and strong client relationships. The tools we’ve discussed, from CRMs to marketing and task management solutions, are designed to help agents and brokers tackle every aspect of their business. Whether it’s managing leads, automating tasks, creating visually appealing marketing materials, or streamlining property staging, these real estate brokerage tools can significantly boost your productivity and results.   

If there’s one tool that you cant’ skip, it’s Sell.Do. As a comprehensive CRM built specifically for real estate, Sell.Do empowers you to manage leads, run targeted campaigns, track sales, and easily handle transactions and inventory. It’s an all-in-one solution to take your real estate business to the next level. 


Request a demo now to see how it can optimize your workflow!

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