The dynamics of the Real Estate market has changed drastically after the implementation of the Real Estate (Regulation and Development) Act (RERA) and the Goods and Service Tax (GST). It is noticeable that Channel Partners now have a more professional approach. Due to the intricate nature of the details and sensitivity of all the data that is to be managed, Channel Partners are proactively taking efforts to understand the product/property in depth. Along with that, they’re taking steps to leverage the multiple digital platforms and tools to market properties, generate leads and engage with homebuyers.
As per an interview with the JLL's research head, Mr. Ashutosh Limaye said that “Channel Partners have started adding more value in marketing and sales. They are taking more responsibility and are accountable, and with their registration with RERA, their professional practice is improving fast."
Real Estate Channel Partners can further streamline their work and achieve more sales with the support of an exclusive Real Estate CRM. Let us understand how a Real Estate CRM software helps Channel Partners boost their sales performance management.
Benefits of pre-sales automation
![Benefits of pre-sales automation]()
In the era of social distancing, it has become challenging to meet homebuyers. And a real estate CRM software with an integrated video conferencing feature will help create a seamless connection with the homebuyers. Channel Partners will also be able to manage leads and collect payment easily.
The ease of launching and tracking campaigns
![The ease of launching and tracking campaigns]()
Channel Partners can quickly launch and even track their marketing campaigns using the CRM. Whether it’s communicating with customers via WhatsApp messages, Video calls, Shooting e-mails, or even using SM. An effective Real Estate CRM tool will help increase engagement with customers and, eventually, conversion rates.
The comfort of easy operating with sales automation
![The comfort of easy operating with sales automation]()
Channel Partners can track their leads, inventory, and bookings, and receive updates on payment schemes and offers by automating specific sales features.
Increase the potential of sales with a virtual site visit
![Increase the potential of sales with a virtual site visit]()
Once the initial conversation with a home buyer takes place, Channel Partners can schedule virtual site visits, explain to customers about the property in detail. This includes the following:
- The comprehensive walkthrough of the apartment/property
- Viewing of all the floor plans
- A walkthrough of the of the property brochure
- A detailed AV presentation
- A QnA session
Once all of the above is done, the parties can then proceed to the booking process.
The world is relying heavily on technology to make their lives easy. Real Estate Channel Partners too can streamline their work and achieve more sales with the help of it.
A CRM tool specially designed for Real Estate is all you need to scale up your earning potential. Sell.do is a thoughtfully designed Real Estate CRM built by Real Estate experts.
FAQ's
What are Channel Partners in the Real Estate Business?
Channel Partners in the real estate business often operate as independent agents or firms that establish strategic partnerships with real estate developers. These partnerships enable Channel Partners to gain access to a wide range of properties developed by various companies. By collaborating closely with developers, Channel Partners become well-versed and familiar with the unique features, pricing structures, and selling points of each property.
Acting as intermediaries, Channel Partners bridge the gap between developers and potential buyers, offering valuable insights, guidance, and assistance throughout the property transaction process. They serve as trusted advisors to clients, providing expert advice on property selection, negotiation, and financing options. Channel Partners handle various administrative tasks, such as arranging property viewings, drafting contracts, and facilitating legal documentation, to ensure smooth and efficient transactions.
What role do real estate channel partners play in the sales process?
Real estate channel partners play a crucial role in the sales process by leveraging their expertise and networks to market properties effectively. They identify potential buyers, provide them with information about available properties, arrange property viewings, negotiate deals, and facilitate the transaction process. Along with their expertise and networks, real estate channel partners bring a wealth of experience and industry knowledge to the sales process. They have a deep understanding of market trends, property values, and regulatory requirements, allowing them to offer valuable insights and guidance to both developers and buyers.
How do real estate channel partners identify and target potential buyers effectively?
Real estate channel partners identify and target potential buyers effectively by utilizing various strategies such as market research, networking within their communities, utilizing digital platforms for targeted marketing campaigns, and leveraging customer relationship management (CRM) tools to track and nurture leads. Real estate channel partners also employ innovative techniques to enhance their outreach and engagement with potential buyers. They often participate in local community events, sponsor relevant gatherings, and host informational seminars to establish themselves as trusted authorities in the real estate market.
How can real estate channel partners leverage technology to streamline sales processes?
Real estate channel partners can leverage technology to streamline sales processes by using real estate CRM software. These tools help them automate tasks such as lead management, campaign tracking, and communication with potential buyers. Additionally, technologies like virtual site visits and video conferencing enable them to engage with clients remotely, saving time and resources. Real estate CRM software allows channel partners to centralize their data and streamline communication with both clients and developers. By maintaining a comprehensive database of leads, clients, and properties, channel partners can easily track interactions, follow up on inquiries, and provide personalized recommendations based on client preferences and history.
What are the key factors influencing the success of real estate channel partnerships?
Following are the key factors influencing the success of real estate channel partnerships:
- Market Knowledge:
Understanding local real estate trends and dynamics.
Insight into pricing strategies and market demand.
- Networking:
Building strong relationships within the industry.
Accessing a wide network of potential buyers and sellers.
- Trust:
Establishing credibility and reliability with clients and developers.
Maintaining transparency and integrity in all transactions.
- Communication:
Effective communication with stakeholders and clients.
Clear articulation of property features and benefits.
- Adaptability:
Embracing new technologies and market trends.
Flexibility to adjust strategies in response to changing market conditions.
By focusing on these factors, real estate channel partnerships can foster success and achieve their goals in the competitive real estate industry.
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